Cypra Offers ‘Summer of Free Email’ for e-Marketing Campaigns

MONTREAL -- (July 1, 2010) – Want to try an email-marketing program for your small or medium-sized business but don’t know where to begin? Concerned that email messages to subscribers may not display properly, mistakenly end up in Junk and Spam folders, or get low click rates?

Then Cypra Media, a full-service email-marketing company, has a hard-to-refuse deal: a free, no-obligation, try-before-you-buy offer now through Aug. 31 for businesses with email lists of at least 500 contacts.

Cypra’s “Summer of Free Email” promotion encourages new and returning Cypra customers to sample the company’s two main service offerings, Professional and Simple.

“If you choose our Professional full-service email offering, a Cypra email expert will help you plan a campaign, design and program the email message, manage your email list and deploy the mailing to ensure our clients’ messages will render properly, not land in any Spam filters, and finally, analyze the results to make recommendations for improvement,” said Cypra Founder Mohamed Hage.

“Our Simple option, on the other hand, lets you use Cypra’s resources to manage the campaign yourself,” Hage continued. “We give you email templates. We give you tools to manage your lists, test and send your message, and analyze the results. For experienced customers with a target list of less than 2,000 addresses, Simple is the way to go.”

Success Story: Wish-Come-True for Children’s Wish

A free campaign that Cypra recently managed for the Children’s Wish Foundation of Canada (Quebec West Chapter) Golf Classic annual fundraiser pulled in $190,000 in donations -- $30,000 more than was raised after an initial email campaign the year before. By contrast, the chapter’s final paper-based campaign for the Classic had netted just $145,000.

Part of the reason for the uptick was that Cypra helped the chapter qualify its database. Cypra also provided the charity with a ready-to-use, email-optimized infrastructure -- a critical element that allowed Children’s Wish to reach more constituents than in past years.

Will an email-marketing campaign work as well for your organization? Cypra’s “Summer of Free Email” promotion will answer the question.

Cash-In before Summer’s Out

Business-development, marketing, sales and public-relations executives especially are invited to set up a free trial for their companies and clients by phoning Mark Berger, Cypra’s Marketing Director, at 514-287-0458 x124.

Learn more and sign-up online by choosing a FREE service below:

About Cypra

Cypra Media Inc., a privately held company, specializes in full-service email marketing, design, and delivery that allow clients to reach customers, members, and markets, and produce results -- all at an affordable price.

Cypra’s customers are located throughout Canada and the United States. The company is headquartered at 1400 rue Antonio-Barbeau, Suite 202, Montreal, QC, H4N 1H5. Website: www.Cypra.com

Press contact: Lisa Figlioli
(203) 625-0082
l.figlioli@cypra.com